Green Knights Entertainment Launches Transmedia Company to Transform Broadcast Model

Green Knights Entertainment (http://www.greenknightsentertainment.com) announces the launch of a new transmedia company that is transforming the broadcast model into a conversation model surrounding bad online date experiences, products and services for singles. Entrepreneur, producer, director, author, social media innovator and dating advisor, Jennifer Kelton has built a unique business model that monetizes brands on multi-platforms through voting, product placement, video ads, banner ads, user-generated ads, social games, blogs, exclusive post-show follow-up episodes and TV Shows.

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Los Angeles, CA (PRWEB) July 14, 2011

Recognizing Internet and Mobile Video are the fastest growing media and advertising channels, CEO and Founder Jennifer Kelton announces the launch of a new transmedia company, Green Knights Entertainment, built to create conversations around bad online dates. With women launching startups at nearly three times the national average in the US, Kelton is a visionary entrepreneur who is gearing up for this business wave. Based on this female startup trend, the Bureau of Labor Statistics predicts more than half of the new small business jobs created by 2018 will be from women-owned firms.

Based on a track record of building consumer entertainment and fashion brands, Green Knights Entertainment is the next step for Jennifer Kelton’s startups. Through community sharing and cross-platform entertainment content, the big picture goal is to have the healing power of laughter change the way the 96 million singles in the US support each other both online and offline.

Kelton explains the focus of this new entertainment company, “We’re creating total engagement experiences with storytelling.” Green Knights Entertainment’s transmedia family includes established entertainment brands with shows and products that include:
1.    BadOnlineDates.com – a web entertainment property with a 3-year history.
2.    Bad Dates iPhone/iPad app – a virtual bad date wingman app to provide instant support.
3.    Bad Date TV – a 2-year webisode series with “Bad Date Ben” and “Bad Date Betty.”
4.    Dating in Disguise – the new Dating Game meets Let’s Make a Deal in this TV Show.

An early leader in online video content, Kelton created Bad Date TV, featuring bad date characters such as "Bad Date Ben" and "Bad Date Betty." The 2-year old webisode series provides hilarious and inspiring lessons to help instill better etiquette and dating skills among too many singles who seem to have forgotten (or never learned) them. Kelton shares, “People want to be entertained, vent, commiserate and even compete about bad date experiences.”

via prweb.com

Posted via email from Siobhan O'Flynn's 1001 Tales