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Excerpt:
"...From a present day perspective, the world is becoming saturated by millions of our location stamped ‘social’ stories inside services such as Google Earth, Maps, TagWhat, HistoryPin (more below), Facebook Places, CheckIn+, Foursquare etc: As these stories recede into past events we will start to see some very interesting social and anthropological forms popping up – ARDs (augmented reality documentaries) will be aggregates of the best of those stories and I can see simple parallels – SocialAR extending Reality TV, DramaticAR drawing on Cinema and HistoricalAR evolving alongside Documentary, which is the focus of this post.
There are a range of new services that are various flavours of documentary being delivered in relevant location, as experiential POV events. The ability to recreate historical events, see the world as it was and live temporarily in the past is now becoming a major force in AR falling somewhere between my Intertainment and Experiential Education models from my 16 Business Models post of 2009.
Creating dramatic, emotional and experiential factual stories in this way is the core of transmedia, as carefully placed stories across time, place and platform. I won’t be going into the technologies that deliver these (like Layar, FlashAR or Junaio etc:) or the devices (from smartphones, bespoke handheld devices, glasses, large shared touch-screens all combined with other platforms) but focus on some of the first round implementations made by companies using these relatively crude tools and imagine a very near term future...."
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