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Friday, June 22, 2012

The Mad Men Guide to Changing the World with Words | Copyblogger

by Jonathan Morrow - Excerpt:

"Mad Men made writers sexy again.

Donald Draper is dark and moody and mysterious in all the right ways. He’s powerful, able to send staff scurrying from his office with a scowl.

And he’s a creative genius too, lounging on his office couch, sipping whisky, and crafting the perfect slogan to capture the minds of America.

He makes it all look so freaking cool.

All of them do. Peggy, Don, even Roger, who does nothing these days but loaf around and spit out hilarious one-liners.

It’s not just them. It’s their work...."

Posted via email from Siobhan O'Flynn's 1001 Tales

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