Excerpt from the Guardian:
"The Karada: a transmedia horror story about a collapsing metaverse. About as far from Modern Warfare 3 as you can possibly get.
Last year, Tim Kring, the creator of Heroes, teamed up with Nokia to launch Conspiracy For Good, an ambitious alternative reality game with web, mobile and live action elements, in which players got the chance to shape the story and donate money to third-world literacy charities in the process.
Now, the production company that helped produce Kring's project, Tea4Two has got together with Heroes writer Jim Martin and visual arts company Furnace Fighter Media to create a new transmedia series, The Karada. It's billed as, 'a supernatural thriller about a young woman, Emma Gossett, who struggles to save the multiverse as realities collapse around her'. Which sounds quite stressful. "We like to say that the story feels a bit like Inception meets Sliding Doors with a dash of demonic possession," explains producer Tom Liljeholm. "We take with us the good parts from Truth about Marika and Conspiracy For Good, but try to work hard at making it accessible and comprehensive."
As well as web episodes, the story will be viewable on mobile devices, and there will be digital comics and live events. As in Conspiracy For Good, participants will have an impact on the narrative...."